Based on the long tradition of brandy production in the Gruža region (Republic of Serbia), in 2002. a modern plant for the production of alcoholic beverages "Aleksic Prvi doo" was founded.
The Aleksic Prvi d.o.o. distillery is located in one of the most famous fruit-growing areas, which offers exceptional natural advantages for fruit production. In the heart of Šumadia, on the slopes of Kotlenik Hill in the village of Guberevac, the distillery has its own orchards covering an area of 12 hectares, where the old autochthonous plum varieties Crvena Ranka, Požegača and Dugačka Ranica have been cultivated. It is precisely these plum varieties that give the Gružanska Zlatna NIT brandy its fragrant note.